Inicio > EstadÃsticas de atenciones brindadas del año 2020 al 1° Trimestre 2025
Atenciones de incumplimiento de promociones, año 2020 – 1° trimestre 2025
Año | Trimestre | Tipo | ||
AsesorÃa | Denuncia | Total | ||
2020 | Trimestre 1 | 54 | 24 | 78 |
Trimestre 2 | 31 | 17 | 48 | |
Trimestre 3 | 62 | 61 | 123 | |
Trimestre 4 | 42 | 35 | 77 | |
Total 2020 | 189 | 137 | 326 | |
2021 | Trimestre 1 | 81 | 40 | 121 |
Trimestre 2 | 73 | 25 | 98 | |
Trimestre 3 | 94 | 47 | 141 | |
Trimestre 4 | 114 | 41 | 155 | |
Total 2021 | 362 | 153 | 515 | |
2022 | Trimestre 1 | 59 | 20 | 79 |
Trimestre 2 | 0 | 0 | 0 | |
Trimestre 3 | 91 | 43 | 134 | |
Trimestre 4 | 337 | 82 | 419 | |
Total 2022 | 487 | 145 | 632 | |
2023 | Trimestre 1 | 120 | 45 | 165 |
Trimestre 2 | 104 | 60 | 164 | |
Trimestre 3 | 79 | 33 | 112 | |
Trimestre 4 | 159 | 41 | 200 | |
Total 2023 | 462 | 179 | 641 | |
2024 | Trimestre 1 | 74 | 52 | 126 |
Trimestre 2 | 97 | 46 | 143 | |
Trimestre 3 | 94 | 54 | 148 | |
Trimestre 4 | 107 | 35 | 142 | |
Total 2024 | 372 | 187 | 559 | |
2025 | Trimestre 1 | 105 | 42 | 147 |
Total 2025 | 105 | 42 | 147 | |
Total | 1,977 | 843 | 2,820 |
En los Centros de Solución de Controversias a nivel nacional, en el año 2020 se atendieron un total de 326 personas, resultando el tercer y primer trimestre de 2020, los trimestres con mayor número de consumidores atendidos por incumplimiento de promociones.  Durante el año 2021, se atendieron un total de 515 personas, de dichas atenciones 362 corresponden a asesorÃas y 153 a denuncias. En el año 2022 se atendieron un total de 632 personas, de dichas atenciones corresponden a 487 asesorÃas y 145 a denuncias. En el año 2023 se atendieron un total de 641 personas, de dichas atenciones corresponden a 462 asesorÃas y 179 a denuncias.  En el año 2024 se atendieron un total de 559 personas, de dichas atenciones corresponden a 372 asesorÃas y 187 a denuncias. En el 1° trimestre 2025 se atendieron un total de 147 personas, de dichas atenciones corresponden a 105 asesorÃas y 42 a denuncias del tema promociones.
Atenciones de incumplimiento de promociones por sector, año 2020 – 1° trimestre 2025
Año | Trimestre | Sector | Total | |||||
Telecomunicaciones | Servicios | Créditos | ArtÃculos del hogar | Prendas de vestir | *Otros | |||
2020 | Trimestre 1 | 41 | 8 | 9 | 4 | 4 | 12 | 78 |
Trimestre 2 | 27 | 3 | 3 | 0 | 0 | 15 | 48 | |
Trimestre 3 | 71 | 11 | 7 | 9 | 3 | 22 | 123 | |
Trimestre 4 | 31 | 5 | 12 | 11 | 2 | 16 | 77 | |
Total 2020 | 170 | 27 | 31 | 24 | 9 | 65 | 326 | |
2021 | Trimestre 1 | 30 | 15 | 17 | 18 | 3 | 38 | 121 |
Trimestre 2 | 19 | 20 | 11 | 13 | 7 | 28 | 98 | |
Trimestre 3 | 34 | 11 | 20 | 16 | 5 | 55 | 141 | |
Trimestre 4 | 29 | 21 | 16 | 24 | 21 | 44 | 155 | |
Total 2021 | 112 | 67 | 64 | 71 | 36 | 165 | 515 | |
2022 | Trimestre 1 | 15 | 13 | 8 | 13 | 2 | 28 | 79 |
Trimestre 2 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | |
Trimestre 3 | 19 | 10 | 19 | 29 | 5 | 52 | 134 | |
Trimestre 4 | 44 | 70 | 43 | 103 | 44 | 115 | 419 | |
Total 2022 | 78 | 93 | 70 | 145 | 51 | 195 | 632 | |
2023 | Trimestre 1 | 24 | 41 | 30 | 9 | 12 | 49 | 165 |
Trimestre 2 | 33 | 30 | 35 | 6 | 14 | 46 | 164 | |
Trimestre 3 | 18 | 22 | 28 | 1 | 17 | 26 | 112 | |
Trimestre 4 | 34 | 35 | 40 | 14 | 15 | 62 | 200 | |
Total 2023 | 109 | 128 | 133 | 30 | 58 | 183 | 641 | |
2024 | Trimestre 1 | 29 | 12 | 34 | 4 | 10 | 37 | 126 |
Trimestre 2 | 26 | 23 | 26 | 5 | 13 | 50 | 143 | |
Trimestre 3 | 18 | 50 | 26 | 11 | 4 | 39 | 148 | |
Trimestre 4 | 19 | 27 | 27 | 13 | 9 | 47 | 142 | |
Total 2024 | 92 | 112 | 113 | 33 | 36 | 173 | 559 | |
2025 | Trimestre 1 | 17 | 34 | 48 | 8 | 9 | 31 | 147 |
Total 2025 | 17 | 34 | 48 | 8 | 9 | 31 | 147 | |
Total | 578 | 461 | 459 | 311 | 199 | 812 | 2,820 |
Los sectores con más atenciones por incumplimientos de promociones del año 2020 al 1° trimestre 2025 son: telecomunicaciones, servicios, créditos, artÃculos del hogar y prendas de vestir. Mientras que los sectores con menos atenciones son: electrodomésticos, alimentos, turismo, equipo informático, salud, vehÃculos, inmuebles, hidrocarburos, transporte, cosméticos, ahorros, artÃculos infantiles, escolar, servicios electrónicos financieros, seguros y fianzas, agua potable, energÃa eléctrica, agrÃcola.
Denuncias de incumplimiento de promociones por sector, año 2020 – 1° trimestre 2025
Año | Trimestre | Sector | Total | |||||
Telecomunicaciones | Créditos | Servicios | ArtÃculos del hogar | Prendas de vestir | *Otros | |||
2020 | Trimestre 1 | 15 | 4 | 1 | 0 | 1 | 3 | 24 |
Trimestre 2 | 8 | 0 | 1 | 0 | 0 | 8 | 17 | |
Trimestre 3 | 39 | 3 | 6 | 3 | 1 | 9 | 61 | |
Trimestre 4 | 18 | 7 | 1 | 4 | 0 | 5 | 35 | |
Total 2020 | 80 | 14 | 9 | 7 | 2 | 25 | 137 | |
2021 | Trimestre 1 | 9 | 7 | 6 | 7 | 1 | 10 | 40 |
Trimestre 2 | 3 | 4 | 6 | 2 | 1 | 9 | 25 | |
Trimestre 3 | 15 | 12 | 2 | 2 | 0 | 16 | 47 | |
Trimestre 4 | 7 | 6 | 7 | 4 | 4 | 13 | 41 | |
Total 2021 | 34 | 29 | 21 | 15 | 6 | 48 | 153 | |
2022 | Trimestre 1 | 5 | 1 | 2 | 2 | 1 | 9 | 20 |
Trimestre 2 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | |
Trimestre 3 | 5 | 11 | 4 | 5 | 0 | 18 | 43 | |
Trimestre 4 | 12 | 10 | 9 | 13 | 5 | 33 | 82 | |
Total 2022 | 22 | 22 | 15 | 20 | 6 | 60 | 145 | |
2023 | Trimestre 1 | 8 | 11 | 11 | 3 | 4 | 8 | 45 |
Trimestre 2 | 15 | 15 | 7 | 0 | 5 | 18 | 60 | |
Trimestre 3 | 6 | 12 | 2 | 1 | 5 | 7 | 33 | |
Trimestre 4 | 6 | 10 | 5 | 0 | 6 | 14 | 41 | |
Total 2023 | 35 | 48 | 25 | 4 | 20 | 47 | 179 | |
2024 | Trimestre 1 | 13 | 22 | 0 | 0 | 3 | 14 | 52 |
Trimestre 2 | 8 | 10 | 4 | 0 | 6 | 18 | 46 | |
Trimestre 3 | 10 | 18 | 3 | 5 | 3 | 15 | 54 | |
Trimestre 4 | 6 | 13 | 1 | 4 | 4 | 7 | 35 | |
Total 2024 | 37 | 63 | 8 | 9 | 16 | 54 | 187 | |
2025 | Trimestre 1 | 9 | 15 | 3 | 2 | 4 | 9 | 42 |
Total 2025 | 9 | 15 | 3 | 2 | 4 | 9 | 42 | |
Total | 217 | 191 | 81 | 57 | 54 | 243 | 843 |
Los sectores con más denuncias por incumplimientos de promociones en el año 2020 al 1° trimestre 2025 son: telecomunicaciones, créditos, servicios, artÃculos del hogar y prendas de vestir. Mientras que los sectores con menos denuncias son: electrodomésticos, turismo, alimentos, equipo informático, salud, vehÃculos, ahorros, transporte, inmuebles, cosméticos, servicios electrónicos financieros, escolar, hidrocarburos, artÃculos infantiles, seguros y fianzas, agua potable.
Casos cerrados, consumidores beneficiados y monto recuperado de promociones por sector, año 2020 – 1° trimestre 2025
Año | Trimestre | Casos cerrados | Consumidores beneficiados | Monto recuperado |
2020 | Trimestre 1 | 15 | 15 | $1,699.87 |
Trimestre 2 | 11 | 10 | $834.54 | |
Trimestre 3 | 40 | 38 | $13,951.26 | |
Trimestre 4 | 39 | 33 | $5,547.98 | |
Total 2020 | 105 | 96 | $22,033.65 | |
2021 | Trimestre 1 | 53 | 38 | $9,794.98 |
Trimestre 2 | 26 | 14 | $662.89 | |
Trimestre 3 | 48 | 27 | $59,381.73 | |
Trimestre 4 | 36 | 28 | $8,796.12 | |
Total 2021 | 163 | 107 | $78,635.72 | |
2022 | Trimestre 1 | 37 | 25 | $20,133.50 |
Trimestre 2 | 3 | 2 | $11,094.00 | |
Trimestre 3 | 29 | 18 | $5,771.30 | |
Trimestre 4 | 58 | 47 | $26,514.45 | |
Total 2022 | 127 | 92 | $63,513.25 | |
2023 | Trimestre 1 | 68 | 47 | $40,868.04 |
Trimestre 2 | 57 | 42 | $5,433.20 | |
Trimestre 3 | 35 | 26 | $3,740.93 | |
Trimestre 4 | 28 | 19 | $4,951.43 | |
Total 2023 | 188 | 134 | $54,993.60 | |
2024 | Trimestre 1 | 52 | 42 | $15,876.91 |
Trimestre 2 | 36 | 28 | $2,203.91 | |
Trimestre 3 | 46 | 32 | $12,492.68 | |
Trimestre 4 | 37 | 22 | $46,969.41 | |
Total 2024 | 171 | 124 | $77,542.91 | |
2025 | Trimestre 1 | 69 | 49 | $9,688.60 |
Total 2025 | 69 | 49 | $9,688.60 | |
Total | 823 | 602 | $306,407.73 |
En los Centros de Solución de Controversias a nivel nacional en el año 2020 se cerraron un total de 105 casos, de los cuales se beneficiaron a 96 personas consumidoras, recuperando un total de $22,033.65 a su favor. En el 2021 se cerraron 163 casos, con 107 consumidores beneficiado con un monto de recuperación de $78,635.72. En el 2022 se cerraron 127 casos, de los cuales se beneficiaron a 92 y un monto recuperado de $63,513.25. En el 2023 se cerraron 188 casos, de los cuales se beneficiaron a 134 y un monto recuperado de $54,993.60. En el 2024 se cerraron 171 casos, de los cuales se beneficiaron a 124 y un monto recuperado de $77,542.91. En el 1° trimestre del año 2025 se cerraron 69 casos, cantidad de beneficiados 49 y un monto recuperado de $9,688.60.
Casos cerrados de promociones, año 2020 – 1° trimestre 2025
Año | Trimestre | Sector | Total | |||||
Telecomunicaciones | Créditos | Servicios | ArtÃculos del hogar | Prendas de vestir | *Otros | |||
Total 2020 | 61 | 11 | 7 | 6 | 2 | 18 | 105 | |
2020 | Trimestre 1 | 9 | 3 | 1 | 0 | 0 | 2 | 15 |
Trimestre 2 | 7 | 0 | 0 | 0 | 0 | 4 | 11 | |
Trimestre 3 | 23 | 4 | 2 | 2 | 0 | 9 | 40 | |
Trimestre 4 | 22 | 4 | 4 | 4 | 2 | 3 | 39 | |
Total 2021 | 52 | 29 | 18 | 14 | 3 | 47 | 163 | |
2021 | Trimestre 1 | 23 | 7 | 5 | 6 | 1 | 11 | 53 |
Trimestre 2 | 3 | 5 | 3 | 2 | 1 | 12 | 26 | |
Trimestre 3 | 18 | 8 | 6 | 3 | 0 | 13 | 48 | |
Trimestre 4 | 8 | 9 | 4 | 3 | 1 | 11 | 36 | |
Total 2022 | 20 | 23 | 16 | 17 | 7 | 44 | 127 | |
2022 | Trimestre 1 | 6 | 4 | 6 | 3 | 4 | 14 | 37 |
Trimestre 2 | 0 | 0 | 1 | 0 | 0 | 2 | 3 | |
Trimestre 3 | 2 | 9 | 2 | 4 | 0 | 12 | 29 | |
Trimestre 4 | 12 | 10 | 7 | 10 | 3 | 16 | 58 | |
Total 2023 | 35 | 43 | 24 | 9 | 17 | 60 | 188 | |
2023 | Trimestre 1 | 10 | 12 | 11 | 6 | 2 | 27 | 68 |
Trimestre 2 | 10 | 13 | 8 | 2 | 8 | 16 | 57 | |
Trimestre 3 | 7 | 11 | 3 | 0 | 3 | 11 | 35 | |
Trimestre 4 | 8 | 7 | 2 | 1 | 4 | 6 | 28 | |
Total 2024 | 32 | 56 | 11 | 3 | 16 | 53 | 171 | |
2024 | Trimestre 1 | 10 | 14 | 5 | 0 | 7 | 16 | 52 |
Trimestre 2 | 8 | 15 | 0 | 0 | 3 | 10 | 36 | |
Trimestre 3 | 8 | 14 | 5 | 1 | 4 | 14 | 46 | |
Trimestre 4 | 6 | 13 | 1 | 2 | 2 | 13 | 37 | |
Total 2025 | 13 | 22 | 4 | 5 | 9 | 16 | 69 | |
2025 | Trimestre 1 | 13 | 22 | 4 | 5 | 9 | 16 | 69 |
Total | 213 | 184 | 80 | 54 | 54 | 238 | 823 |
Consumidores beneficiados por casos resueltos de promociones, año 2020- 1° trimestre 2025
Año | Trimestre | Sector | Total | ||||||||||||
Telecomunicaciones | Créditos | Servicios | Electrodomésticos | ArtÃculos del hogar | *Otros | ||||||||||
Total 2020 | 56 | 10 | 6 | 4 | 5 | 15 | 96 | ||||||||
2020 | Trimestre 1 | 9 | 3 | 1 | 2 | 0 | 0 | 15 | |||||||
Trimestre 2 | 6 | 0 | 0 | 0 | 0 | 4 | 10 | ||||||||
Trimestre 3 | 22 | 3 | 2 | 2 | 2 | 7 | 38 | ||||||||
Trimestre 4 | 19 | 4 | 3 | 0 | 3 | 4 | 33 | ||||||||
Total 2021 | 37 | 24 | 11 | 5 | 8 | 22 | 107 | ||||||||
2021 | Trimestre 1 | 18 | 6 | 4 | 2 | 4 | 4 | 38 | |||||||
Trimestre 2 | 2 | 4 | 1 | 2 | 0 | 5 | 14 | ||||||||
Trimestre 3 | 10 | 6 | 2 | 1 | 1 | 7 | 27 | ||||||||
Trimestre 4 | 7 | 8 | 4 | 0 | 3 | 6 | 28 | ||||||||
Total 2022 | 18 | 16 | 12 | 4 | 14 | 28 | 92 | ||||||||
2022 | Trimestre 1 | 6 | 2 | 4 | 1 | 3 | 9 | 25 | |||||||
Trimestre 2 | 0 | 0 | 0 | 0 | 0 | 2 | 2 | ||||||||
Trimestre 3 | 2 | 6 | 1 | 0 | 2 | 7 | 18 | ||||||||
Trimestre 4 | 10 | 8 | 7 | 3 | 9 | 10 | 47 | ||||||||
Total 2023 | 24 | 34 | 17 | 15 | 6 | 38 | 134 | ||||||||
2023 | Trimestre 1 | 5 | 9 | 8 | 4 | 4 | 17 | 47 | |||||||
Trimestre 2 | 8 | 11 | 5 | 5 | 1 | 12 | 42 | ||||||||
Trimestre 3 | 6 | 9 | 2 | 4 | 0 | 5 | 26 | ||||||||
Trimestre 4 | 5 | 5 | 2 | 2 | 1 | 4 | 19 | ||||||||
Total 2024 | 24 | 41 | 8 | 11 | 1 | 39 | 124 | ||||||||
2024 | Trimestre 1 | 7 | 12 | 4 | 5 | 0 | 14 | 42 | |||||||
Trimestre 2 | 7 | 9 | 0 | 1 | 0 | 11 | 28 | ||||||||
Trimestre 3 | 7 | 11 | 4 | 2 | 0 | 8 | 32 | ||||||||
Trimestre 4 | 3 | 9 | 0 | 3 | 1 | 6 | 22 | ||||||||
Total 2025 | 8 | 16 | 3 | 2 | 5 | 15 | 49 | ||||||||
2025 | Trimestre 1 | 8 | 16 | 3 | 2 | 5 | 15 | 49 | |||||||
Total | 167 | 141 | 57 | 41 | 39 | 157 | 602 |
Monto recuperado a favor de personas consumidores en casos de promociones, año 2020- 1° trimestre 2025
Año | Trimestre | Sector | Total | |||||
Créditos | VehÃculos | Turismo | Telecomunicaciones | Inmuebles | *Otros | |||
Total 2020 | $187.12 | $0.00 | $695.40 | $13,695.19 | $0.00 | $7,455.94 | $22,033.65 | |
2020 | Trimestre 1 | $94.95 | $0.00 | $0.00 | $332.92 | $0.00 | $1,272.00 | $1,699.87 |
Trimestre 2 | $0.00 | $0.00 | $0.00 | $722.97 | $0.00 | $111.57 | $834.54 | |
Trimestre 3 | $38.07 | $0.00 | $0.00 | $9,733.34 | $0.00 | $4,179.85 | $13,951.26 | |
Trimestre 4 | $54.10 | $0.00 | $695.40 | $2,905.96 | $0.00 | $1,892.52 | $5,547.98 | |
Total 2021 | $11,769.60 | $48,000.00 | $5,635.31 | $7,936.65 | $0.00 | $5,294.16 | $78,635.72 | |
2021 | Trimestre 1 | $991.84 | $0.00 | $0.00 | $6,534.43 | $0.00 | $2,268.71 | $9,794.98 |
Trimestre 2 | $152.26 | $0.00 | $0.00 | $83.88 | $0.00 | $426.75 | $662.89 | |
Trimestre 3 | $6,881.32 | $48,000.00 | $2,406.20 | $789.21 | $0.00 | $1,305.00 | $59,381.73 | |
Trimestre 4 | $3,744.18 | $0.00 | $3,229.11 | $529.13 | $0.00 | $1,293.70 | $8,796.12 | |
Total 2022 | $16,946.33 | $17,769.00 | $18,479.24 | $1,428.22 | $0.00 | $8,890.46 | $63,513.25 | |
2022 | Trimestre 1 | $265.57 | $15,899.00 | $1,800.00 | $187.33 | $0.00 | $1,981.60 | $20,133.50 |
Trimestre 2 | $0.00 | $1,070.00 | $10,024.00 | $0.00 | $0.00 | 0 | $11,094.00 | |
Trimestre 3 | $1,663.38 | $800.00 | $1,367.02 | $51.28 | $0.00 | $1,889.62 | $5,771.30 | |
Trimestre 4 | $15,017.38 | $0.00 | $5,288.22 | $1,189.61 | $0.00 | $5,019.24 | $26,514.45 | |
Total 2023 | $15,379.57 | $705.00 | $0.00 | $3,713.59 | $22,869.60 | $12,325.84 | $54,993.60 | |
2023 | Trimestre 1 | $11,847.72 | $705.00 | $0.00 | $190.35 | $22,869.60 | $5,255.37 | $40,868.04 |
Trimestre 2 | $1,427.86 | $0.00 | $0.00 | $534.35 | $0.00 | $3,470.99 | $5,433.20 | |
Trimestre 3 | $790.91 | $0.00 | $0.00 | $458.55 | $0.00 | $2,491.47 | $3,740.93 | |
Trimestre 4 | $1,313.08 | $0.00 | $0.00 | $2,530.34 | $0.00 | $1,108.01 | $4,951.43 | |
Total 2024 | $17,769.26 | $0.00 | $41,438.58 | $7,270.98 | $0.00 | $11,064.09 | $77,542.91 | |
2024 | Trimestre 1 | $8,636.13 | $0.00 | $0.00 | $654.51 | $0.00 | $6,586.27 | $15,876.91 |
Trimestre 2 | $361.91 | $0.00 | $377.48 | $512.32 | $0.00 | $952.20 | $2,203.91 | |
Trimestre 3 | $5,210.40 | $0.00 | $1.00 | $5,049.44 | $0.00 | $2,231.84 | $12,492.68 | |
Trimestre 4 | $3,560.82 | $0.00 | $41,060.10 | $1,054.71 | $0.00 | $1,293.78 | $46,969.41 | |
Total 2025 | $5,014.03 | $300.00 | $300.00 | $566.72 | $0.00 | $3,507.85 | $9,688.60 | |
2025 | Trimestre 1 | $5,014.03 | $300.00 | $300.00 | $566.72 | $0.00 | $3,507.85 | $9,688.60 |
Total | $67,065.91 | $66,774.00 | $66,548.53 | $34,611.35 | $22,869.60 | $48,538.34 | $306,407.73 |
Atenciones de incumplimiento de publicidad, año 2020- 1° trimestre 2025
Año | Trimestre | Tipo | ||
AsesorÃa | Denuncia | Total | ||
2020 | Trimestre 1 | 73 | 14 | 87 |
Trimestre 2 | 102 | 13 | 115 | |
Trimestre 3 | 109 | 33 | 142 | |
Trimestre 4 | 59 | 19 | 78 | |
Total 2020 | 343 | 79 | 422 | |
2021 | Trimestre 1 | 14 | 2 | 16 |
Trimestre 2 | 21 | 6 | 27 | |
Trimestre 3 | 17 | 4 | 21 | |
Trimestre 4 | 19 | 2 | 21 | |
Total 2021 | 71 | 14 | 85 | |
2022 | Trimestre 1 | 29 | 3 | 32 |
Trimestre 2 | 18 | 1 | 19 | |
Trimestre 3 | 39 | 6 | 45 | |
Trimestre 4 | 243 | 30 | 273 | |
Total 2022 | 329 | 40 | 369 | |
2023 | Trimestre 1 | 162 | 19 | 181 |
Trimestre 2 | 144 | 19 | 163 | |
Trimestre 3 | 155 | 18 | 173 | |
Trimestre 4 | 183 | 25 | 208 | |
Total 2023 | 644 | 81 | 725 | |
2024 | Trimestre 1 | 132 | 26 | 158 |
Trimestre 2 | 113 | 13 | 126 | |
Trimestre 3 | 102 | 23 | 125 | |
Trimestre 4 | 169 | 23 | 192 | |
Total 2024 | 516 | 85 | 601 | |
2025 | Trimestre 1 | 115 | 22 | 137 |
Total 2025 | 115 | 22 | 137 | |
Total | 2,018 | 321 | 2,339 |
En el año 2020 se atendieron un total de 422 personas consumidoras, siendo el tercer y segundo trimestre los de mayor número de consumidores atendidos por incumplimiento de publicidad. En el año 2021 se atendieron un total de 85 personas consumidoras, siendo el segundo y cuarto trimestre los de mayor número de consumidores atendidos por incumplimiento de publicidad. En el año 2022 se atendieron 369 personas consumidoras siendo el cuarto y tercer trimestre los mayores números de consumidores atendidos por incumplimiento de publicidad. En el año 2023 se atendieron 725 consumidoras siendo el cuarto y el primer trimestre los mayores números de consumidores atendidos por incumplimiento de publicidad, En el año 2024 se atendieron 601 consumidoras siendo el cuarto y el primer trimestre los mayores números de consumidores atendidos por incumplimiento de publicidad, y en el 1° trimestre del año 2025 se atendieron 115 asesorÃas y 22 denuncias totalizando 137 atenciones por tema de publicidad.
Atenciones de incumplimiento de publicidad por sector, año 2020- 1° trimestre 2025
Año | Trimestre | Sector | Total | |||||
Servicios | Telecomunicaciones | ArtÃculos del hogar | Alimentos | Prendas de vestir | *Otros | |||
2020 | Trimestre 1 | 6 | 21 | 21 | 5 | 3 | 31 | 87 |
Trimestre 2 | 29 | 24 | 11 | 5 | 0 | 46 | 115 | |
Trimestre 3 | 15 | 25 | 30 | 4 | 13 | 55 | 142 | |
Trimestre 4 | 11 | 15 | 9 | 3 | 6 | 34 | 78 | |
Total 2020 | 61 | 85 | 71 | 17 | 22 | 166 | 422 | |
2021 | Trimestre 1 | 2 | 1 | 0 | 3 | 1 | 9 | 16 |
Trimestre 2 | 5 | 4 | 0 | 3 | 1 | 14 | 27 | |
Trimestre 3 | 4 | 2 | 0 | 3 | 0 | 12 | 21 | |
Trimestre 4 | 3 | 3 | 1 | 4 | 0 | 10 | 21 | |
Total 2021 | 14 | 10 | 1 | 13 | 2 | 45 | 85 | |
2022 | Trimestre 1 | 9 | 3 | 4 | 5 | 1 | 10 | 32 |
Trimestre 2 | 4 | 5 | 0 | 4 | 1 | 5 | 19 | |
Trimestre 3 | 4 | 1 | 17 | 1 | 4 | 18 | 45 | |
Trimestre 4 | 58 | 22 | 91 | 8 | 20 | 74 | 273 | |
Total 2022 | 75 | 31 | 112 | 18 | 26 | 107 | 369 | |
2023 | Trimestre 1 | 47 | 22 | 8 | 19 | 27 | 58 | 181 |
Trimestre 2 | 50 | 29 | 10 | 24 | 16 | 34 | 163 | |
Trimestre 3 | 66 | 15 | 11 | 14 | 17 | 50 | 173 | |
Trimestre 4 | 58 | 20 | 23 | 24 | 23 | 60 | 208 | |
Total 2023 | 221 | 86 | 52 | 81 | 83 | 202 | 725 | |
2024 | Trimestre 1 | 50 | 10 | 7 | 12 | 15 | 64 | 158 |
Trimestre 2 | 37 | 15 | 4 | 12 | 5 | 53 | 126 | |
Trimestre 3 | 57 | 5 | 8 | 8 | 11 | 36 | 125 | |
Trimestre 4 | 56 | 23 | 11 | 27 | 12 | 63 | 192 | |
Total 2024 | 200 | 53 | 30 | 59 | 43 | 216 | 601 | |
2025 | Trimestre 1 | 53 | 13 | 3 | 12 | 6 | 50 | 137 |
Total 2025 | 53 | 13 | 3 | 12 | 6 | 50 | 137 | |
Total | 624 | 278 | 269 | 200 | 182 | 786 | 2,339 |
Los sectores de servicios, telecomunicaciones y artÃculos del hogar son los que tienen más atenciones registradas en el periodo 2020 al 1° trimestre 2025 referente a publicidad.
Denuncias de incumplimiento de publicidad por sector, año 2020- 1° trimestre 2025
Año | Trimestre | Sector | Total | |||||
Telecomunicaciones | Servicios | Electrodomésticos | ArtÃculos del hogar | Prendas de vestir | *Otros | |||
2020 | Trimestre 1 | 5 | 2 | 1 | 1 | 0 | 5 | 14 |
Trimestre 2 | 1 | 0 | 3 | 3 | 0 | 6 | 13 | |
Trimestre 3 | 7 | 1 | 8 | 6 | 4 | 7 | 33 | |
Trimestre 4 | 4 | 3 | 1 | 3 | 1 | 7 | 19 | |
Total 2020 | 17 | 6 | 13 | 13 | 5 | 25 | 79 | |
2021 | Trimestre 1 | 0 | 1 | 0 | 0 | 0 | 1 | 2 |
Trimestre 2 | 1 | 1 | 0 | 0 | 0 | 4 | 6 | |
Trimestre 3 | 0 | 0 | 1 | 0 | 0 | 3 | 4 | |
Trimestre 4 | 0 | 0 | 1 | 0 | 0 | 1 | 2 | |
Total 2021 | 1 | 2 | 2 | 0 | 0 | 9 | 14 | |
2022 | Trimestre 1 | 0 | 1 | 1 | 0 | 0 | 1 | 3 |
Trimestre 2 | 0 | 0 | 0 | 0 | 0 | 1 | 1 | |
Trimestre 3 | 0 | 0 | 0 | 2 | 1 | 3 | 6 | |
Trimestre 4 | 6 | 5 | 0 | 3 | 4 | 12 | 30 | |
Total 2022 | 6 | 6 | 1 | 5 | 5 | 17 | 40 | |
2023 | Trimestre 1 | 2 | 2 | 5 | 1 | 5 | 4 | 19 |
Trimestre 2 | 6 | 7 | 1 | 1 | 1 | 3 | 19 | |
Trimestre 3 | 6 | 1 | 1 | 1 | 2 | 7 | 18 | |
Trimestre 4 | 1 | 5 | 6 | 2 | 3 | 8 | 25 | |
Total 2023 | 15 | 15 | 13 | 5 | 11 | 22 | 81 | |
2024 | Trimestre 1 | 4 | 1 | 5 | 3 | 4 | 9 | 26 |
Trimestre 2 | 2 | 2 | 2 | 2 | 1 | 4 | 13 | |
Trimestre 3 | 2 | 3 | 1 | 2 | 2 | 13 | 23 | |
Trimestre 4 | 2 | 2 | 3 | 0 | 3 | 13 | 23 | |
Total 2024 | 10 | 8 | 11 | 7 | 10 | 39 | 85 | |
2025 | Trimestre 1 | 2 | 5 | 1 | 2 | 1 | 11 | 22 |
Total 2025 | 2 | 5 | 1 | 2 | 1 | 11 | 22 | |
Total | 51 | 42 | 41 | 32 | 32 | 123 | 321 |
Los sectores de servicios, telecomunicaciones y artÃculos del hogar son los que tienen más atenciones registradas en el periodo 2020 al 1° trimestre 2025 referente a publicidad.
Casos cerrados, consumidores beneficiados y monto recuperado de publicidad por sector, año 2020- 1° trimestre 2025
Año | Trimestre | Casos cerrados | Consumidores beneficiados | Monto recuperado |
2020 | Trimestre 1 | 7 | 3 | $307.01 |
Trimestre 2 | 7 | 7 | $2,192.50 | |
Trimestre 3 | 27 | 21,443 | $7,394,743.66 | |
Trimestre 4 | 13 | 11 | $1,452.40 | |
Total 2020 | 54 | 21,464 | $7,398,695.57 | |
2021 | Trimestre 1 | 21 | 11 | $1,686.32 |
Trimestre 2 | 9 | 6 | $1,489.11 | |
Trimestre 3 | 4 | 2 | $829.00 | |
Trimestre 4 | 3 | 2 | $520.00 | |
Total 2021 | 37 | 21 | $4,524.43 | |
2022 | Trimestre 1 | 3 | 2 | $1,231.00 |
Trimestre 2 | 3 | 1 | $50.00 | |
Trimestre 3 | 2 | 2 | $104.00 | |
Trimestre 4 | 21 | 14 | $2,687.07 | |
Total 2022 | 29 | 19 | $4,072.07 | |
2023 | Trimestre 1 | 20 | 408 | $3,029.18 |
Trimestre 2 | 21 | 16 | $1,942.47 | |
Trimestre 3 | 18 | 12 | $5,874.49 | |
Trimestre 4 | 18 | 13 | $1,278.63 | |
Total 2023 | 77 | 449 | $12,124.77 | |
2024 | Trimestre 1 | 26 | 18 | $5,003.61 |
Trimestre 2 | 11 | 5 | $3,569.92 | |
Trimestre 3 | 15 | 6 | $1,086.90 | |
Trimestre 4 | 25 | 16 | $13,614.20 | |
Total 2024 | 77 | 45 | $23,274.63 | |
2025 | Trimestre 1 | 27 | 19 | $2,858.18 |
Total 2025 | 27 | 19 | $2,858.18 | |
Total | 301 | 22,017 | $7,445,549.65 |
Casos cerrados de publicidad, año 2020 – 1° trimestre 2025
En el año 2020 se cerraron un total de 54 casos, de los cuales se beneficiaron a 21,464 personas consumidoras, recuperando un total de $7,398,695.57. En el año 2021 se cerraron un total de 37 casos, de los cuales se beneficiaron a 21 personas consumidoras, recuperando un total de $4,524.43. En el año 2022 se han cerrado 29 casos con 19 personas consumidoras beneficiadas, por un monto de $4,072.07. En el año 2023 se han cerrado 77 casos con 449 personas consumidoras beneficiadas, por un monto de $12,124.77, En el año 2024 se han cerrado 77 casos con 45 personas consumidoras beneficiadas, por un monto de $23,274.63, para el 1° trimestre de año 2025 se ha cerrado 27 casos con 19 personas consumidoras beneficiadas, por un monto de $2,858.18.
Año | Trimestre | Sector | Total | ||||||
Telecomunicaciones | Electrodomésticos | Servicios | Prendas de vestir | ArtÃculos del hogar | *Otros | ||||
Casos Cerrados | 15 | 9 | 3 | 2 | 9 | 16 | 54 | ||
2020 | Trimestre 1 | 4 | 0 | 1 | 0 | 0 | 2 | 7 | |
Trimestre 2 | 0 | 3 | 0 | 0 | 0 | 4 | 7 | ||
Trimestre 3 | 7 | 4 | 1 | 1 | 7 | 7 | 27 | ||
Trimestre 4 | 4 | 2 | 1 | 1 | 2 | 3 | 13 | ||
Casos Cerrados | 3 | 6 | 5 | 2 | 4 | 17 | 37 | ||
2021 | Trimestre 1 | 2 | 4 | 2 | 2 | 3 | 8 | 21 | |
Trimestre 2 | 0 | 0 | 3 | 0 | 1 | 5 | 9 | ||
Trimestre 3 | 1 | 1 | 0 | 0 | 0 | 2 | 4 | ||
Trimestre 4 | 0 | 1 | 0 | 0 | 0 | 2 | 3 | ||
Casos Cerrados | 4 | 1 | 3 | 3 | 4 | 14 | 29 | ||
2022 | Trimestre 1 | 0 | 1 | 0 | 0 | 0 | 2 | 3 | |
Trimestre 2 | 0 | 0 | 1 | 0 | 0 | 2 | 3 | ||
Trimestre 3 | 0 | 0 | 0 | 1 | 0 | 1 | 2 | ||
Trimestre 4 | 4 | 0 | 2 | 2 | 4 | 9 | 21 | ||
Casos Cerrados | 16 | 10 | 14 | 10 | 5 | 22 | 77 | ||
2023 | Trimestre 1 | 3 | 1 | 5 | 4 | 1 | 6 | 20 | |
Trimestre 2 | 6 | 4 | 2 | 3 | 1 | 5 | 21 | ||
Trimestre 3 | 4 | 1 | 5 | 3 | 2 | 3 | 18 | ||
Trimestre 4 | 3 | 4 | 2 | 0 | 1 | 8 | 18 | ||
Casos Cerrados | 10 | 10 | 7 | 11 | 7 | 32 | 77 | ||
2024 | Trimestre 1 | 5 | 6 | 3 | 1 | 3 | 8 | 26 | |
Trimestre 2 | 0 | 2 | 0 | 2 | 1 | 6 | 11 | ||
Trimestre 3 | 2 | 1 | 2 | 4 | 1 | 5 | 15 | ||
Trimestre 4 | 3 | 1 | 2 | 4 | 2 | 13 | 25 | ||
Casos Cerrados | 3 | 4 | 4 | 2 | 0 | 14 | 27 | ||
2025 | Trimestre 1 | 3 | 4 | 4 | 2 | 0 | 14 | 27 | |
Total | 51 | 40 | 36 | 30 | 29 | 115 | 301 |
Consumidores beneficiados por casos resueltos de publicidad, año 2020 – 1° trimestre 2025
Año | Trimestre | Sector | Total | |||||
ArtÃculos del hogar | Servicios | Telecomunicaciones | Electrodomésticos | Prendas de vestir | *Otros | |||
Total 2020 | 21,428 | 2 | 11 | 9 | 1 | 13 | 21,464 | |
2020 | Trimestre 1 | 0 | 0 | 3 | 0 | 0 | 0 | 3 |
Trimestre 2 | 0 | 0 | 0 | 3 | 0 | 4 | 7 | |
Trimestre 3 | 21426 | 1 | 4 | 4 | 1 | 7 | 21,443 | |
Trimestre 4 | 2 | 1 | 4 | 2 | 0 | 2 | 11 | |
Total 2021 | 2 | 5 | 2 | 2 | 0 | 10 | 21 | |
2021 | Trimestre 1 | 2 | 2 | 2 | 2 | 0 | 3 | 11 |
Trimestre 2 | 0 | 3 | 0 | 0 | 0 | 3 | 6 | |
Trimestre 3 | 0 | 0 | 0 | 0 | 0 | 2 | 2 | |
Trimestre 4 | 0 | 0 | 0 | 0 | 0 | 2 | 2 | |
Total 2022 | 3 | 1 | 3 | 1 | 3 | 8 | 19 | |
2022 | Trimestre 1 | 0 | 0 | 0 | 1 | 0 | 1 | 2 |
Trimestre 2 | 0 | 0 | 0 | 0 | 0 | 1 | 1 | |
Trimestre 3 | 0 | 0 | 0 | 0 | 1 | 1 | 2 | |
Trimestre 4 | 3 | 1 | 3 | 0 | 2 | 5 | 14 | |
Total 2023 | 4 | 405 | 11 | 8 | 6 | 15 | 449 | |
2023 | Trimestre 1 | 1 | 400 | 3 | 1 | 2 | 1 | 408 |
Trimestre 2 | 1 | 2 | 5 | 2 | 2 | 4 | 16 | |
Trimestre 3 | 1 | 2 | 3 | 1 | 2 | 3 | 12 | |
Trimestre 4 | 1 | 1 | 0 | 4 | 0 | 7 | 13 | |
Total 2024 | 5 | 1 | 5 | 7 | 6 | 21 | 45 | |
2024 | Trimestre 1 | 3 | 1 | 3 | 5 | 1 | 5 | 18 |
Trimestre 2 | 1 | 0 | 0 | 1 | 0 | 3 | 5 | |
Trimestre 3 | 0 | 0 | 1 | 0 | 2 | 3 | 6 | |
Trimestre 4 | 1 | 0 | 1 | 1 | 3 | 10 | 16 | |
Total 2025 | 0 | 3 | 2 | 3 | 2 | 9 | 19 | |
2025 | Trimestre 1 | 0 | 3 | 2 | 3 | 2 | 9 | 19 |
Total | 21,442 | 417 | 34 | 30 | 18 | 76 | 22,017 |
Monto recuperado a favor de personas consumidores en casos de publicidad, año 2020- 1° trimestre 2025
Año | Trimestre | Sector | Total | ||||||
ArtÃculos del hogar | Créditos | Turismo | Electrodomésticos | Equipo informático | *Otros | ||||
Total 2020 | $7,389,124.50 | $266.00 | $0.00 | $3,237.07 | $2,794.94 | $3,273.06 | $7,398,695.57 | ||
2020 | Trimestre 1 | $0.00 | $0.00 | $0.00 | $0.00 | $0.00 | $307.01 | $307.01 | |
Trimestre 2 | $0.00 | $0.00 | $0.00 | $806.10 | $0.00 | $1,386.40 | $2,192.50 | ||
Trimestre 3 | $7,389,005.45 | $266.00 | $0.00 | $2,230.97 | $2,462.99 | $778.25 | $7,394,743.66 | ||
Trimestre 4 | $119.05 | $0.00 | $0.00 | $200.00 | $331.95 | $801.40 | $1,452.40 | ||
Total 2021 | $127.00 | $44.73 | $520.00 | $589.00 | $1,289.00 | $1,954.70 | $4,524.43 | ||
2021 | Trimestre 1 | $127.00 | $19.73 | $0.00 | $589.00 | $40.00 | $910.59 | $1,686.32 | |
Trimestre 2 | $0.00 | $25.00 | $0.00 | $0.00 | $450.00 | $1,014.11 | $1,489.11 | ||
Trimestre 3 | $0.00 | $0.00 | $0.00 | $0.00 | $799.00 | $30.00 | $829.00 | ||
Trimestre 4 | $0.00 | $0.00 | $520.00 | $0.00 | $0.00 | $0.00 | $520.00 | ||
Total 2022 | $1,999.70 | $55.00 | $1,200.00 | $31.00 | $0.00 | $786.37 | $4,072.07 | ||
2022 | Trimestre 1 | $0.00 | $0.00 | $1,200.00 | $31.00 | $0.00 | $0.00 | $1,231.00 | |
Trimestre 2 | $0.00 | $0.00 | $0.00 | $0.00 | $0.00 | $50.00 | $50.00 | ||
Trimestre 3 | $0.00 | $25.00 | $0.00 | $0.00 | $0.00 | $79.00 | $104.00 | ||
Trimestre 4 | $1,999.70 | $30.00 | $0.00 | $0.00 | $0.00 | $657.37 | $2,687.07 | ||
Total 2023 | $488.29 | $127.00 | $5,644.00 | $1,054.99 | $399.00 | $4,411.49 | $12,124.77 | ||
2023 | Trimestre 1 | $57.00 | $0.00 | $0.00 | $54.00 | $0.00 | $2,918.18 | $3,029.18 | |
Trimestre 2 | $182.29 | $75.00 | $260.00 | $406.99 | $0.00 | $1,018.19 | $1,942.47 | ||
Trimestre 3 | $10.00 | $0.00 | $4,985.00 | $100.00 | $399.00 | $380.49 | $5,874.49 | ||
Trimestre 4 | $239.00 | $52.00 | $399.00 | $494.00 | $0.00 | $94.63 | $1,278.63 | ||
Total 2024 | $487.89 | $11,139.68 | $2,401.01 | $3,559.48 | $2,728.58 | $2,957.99 | $23,274.63 | ||
2024 | Trimestre 1 | $297.99 | $739.00 | $101.00 | $1,906.48 | $0.00 | $1,959.14 | $5,003.61 | |
Trimestre 2 | $24.90 | $0.00 | $2,000.00 | $1,348.00 | $53.83 | $143.19 | $3,569.92 | ||
Trimestre 3 | $0.00 | $0.00 | $0.00 | $0.00 | $569.95 | $516.95 | $1,086.90 | ||
Trimestre 4 | $165.00 | $10,400.68 | $300.01 | $305.00 | $2,104.80 | $338.71 | $13,614.20 | ||
Total 2025 | $0.00 | $125.53 | $1,350.10 | $277.90 | $0.00 | $1,104.65 | $2,858.18 | ||
2025 | Trimestre 1 | $0.00 | $125.53 | $1,350.10 | $277.90 | $0.00 | $1,104.65 | $2,858.18 | |
Total | $7,392,227.38 | $11,757.94 | $11,115.11 | $8,749.44 | $7,211.52 | $14,488.26 | $7,445,549.65 |